Fuel for the road.
Free tools and guides to help you navigate your AI journey. No email required for most. Just helpful content from fellow travelers.
AI Readiness Quiz
Not sure where to start with AI? Take our 3-minute quiz to discover whether your biggest opportunities are in marketing, customer service, operations, or product development.
Based on your answers, we'll place you in one of three categories (Early Stage, Workflow Friction, or ROI Ready) and give you personalised next steps.

Roadside guides
Lessons learned from the journey so far.
Common errors small businesses make when adopting AI, and how to avoid them. Learn why starting with tools instead of workflows is a recipe for wasted money, and what to do instead.
- • Starting with tools instead of workflows
- • Treating chatbots as a complete strategy
- • Ignoring compliance and security
- • Scaling before proving value
- • And 6 more critical mistakes...
A sharper checklist for evaluating AI vendors. Know what to look for, and what to run from, when someone promises to “transform your business with AI.”
- • They lead with demos, not outcomes
- • They can't tie features to KPIs
- • They require a new portal
- • They ignore compliance questions
- • And 6 more warning signs...
More on the horizon
We're always working on new resources. Here's what's coming down the road.
Video Walkthroughs
See real AI workflows in action with step-by-step video guides.
Coming Soon
Email Templates
Ready-to-use prompts for common AI workflows in your business.
Coming Soon
ROI Calculator
Estimate your potential savings from AI automation.
Coming Soon
Turn insight into a roadmap.
Ready to go beyond resources? Book an AI assessment to identify your top workflows and savings opportunities.